You have to be able to write a 5 car fatal
In journalism they used to say “you have to be able to write a 5 car fatal”.
What does this mean to you as a write or journalist? How about from the perspective of a reader?
In journalism they used to say “you have to be able to write a 5 car fatal”.
What does this mean to you as a write or journalist? How about from the perspective of a reader?
Ever wonder what percentage of the population in the USA lives in which timezone? Well if your a nerd like me then perhaps you have. Today I will post the percentages circa 2006 and when I get time I will post the 2015 numbers so we can compare the change in percentage of populations by timezones throughout North America. Please note this lists does not include Alaska and Hawaii time zones.
2006 Numbers
Total Population of Eastern, Central, Mountain. and Pacific Time zones: 294,471,549
East Coast: 48%
Population: 141,631,478
Central Time Zone : 28.9%
Population: 85,385,031
Mountain Time Zone: 6.3%
Population: 18,715,536
Pacific Time Zone: 16.5%
Population: 48,739,504
What are your predictions for the increases and decreases by time zone? My assumption will be that we will see an increase in Pacific Time Zones and Eastern Time Zone populations with a decrease in Mountain and Central time zones. Arizona was used as Mountain Time Zone not Pacific.
The strongest Effective Radiated Power horizontally allowed in the United States is currently at 100,000 watts. Depending on how that signal is mounted and the surrounding geography depends on how many miles in any direction that signal can reach. In some instances it can be hundred of miles.
As many of you know I am one of the best marketers out there and have continued to refine my marketing skills beyond the digital world also focusing on traditional advertising methods such as direct mail and radio advertising. One thing I am constantly looking for and can never find is a list of the biggest radio stations in America.
So I took the time to compile this list for my readers, fans, and followers:
KLUU-FM 103.5 MHz
Wahiawa, Hawaii
“Air 1”
WYFS-FM 89.5 MHz
Savannah, Georgia
“Bible Broadcasting Network”
KXBG-FM 97.9 MHz
Cheyenne, Wyoming
“Big Country 97.9”
KQSD-FM 91.9 MHz
University of South Dakota
Lowry, South Dakota
“South Dakota Public Radio”
WAIL-FM 99.5 MHz
Key West, Florida
“Sun 99.5 & 103.1”
KJOJ-FM 103.3 MHz
Freeport, Texas
“La Raza”
KDVV-FM 100.3 MHz
Topeka, Kansas
“Topekas Rock Leader V100”
WLWI-FM 92.3 MHz
Montgomery, Alabama
“I92”
KBTQ-FM 96.1 MHz
Harlingen, Texas
“Mas Variedad 96.1”
KCGY-FM 95.1 MHz
Laramie, Wyoming
“Y95 Country”
KJQY-FM 103.3 MHz
Colorado City, Colorado
“Power 103.3”
KMGR-FM 95.9 MHz
Delta, Utah
“Classy 96”
WDJR-FM 96.9 MHz
Enterprise, Alabama
“96.9 The Legend”
KZMN-FM 103.9 MHz
Kalispell, Montana
“The Monster of Classic Rock”
KERA-FM 90.1 MHz
Dallas, Texas
“Programs That Affect You”
*KCDD-FM 103.7 MHz
Hamlin, Texas
“Power 103 Continuous Hits”
WBLV-FM 90.3 MHz
Twin Lake, Michigan
“Blue Lake Public Radio”
WSPA-FM 98.9 MHz
Spartanburg, South Carolina
“Lite Rock Lite FM”
KZEL-FM 96.1 MHz
Eugene, Oregon
“Oregon’s Quality Rock”
WJMZ-FM 107.3 MHz
Anderson, South Carolina
“107.3 Jamz”
KISR-FM 93.7 MHz
Fort Smith, Arkansas
“Kisser 93”
WAGP-FM 88.7 MHz
Beaufort, South Carolina
“The Light 88.7 FM”
*WSRV-FM 97.1 MHz
Gainesville, Georgia
“The River”
WKYZ-FM 101.7 MHz
Key Colony Beach, Florida
“Pirate Radio Key West”
WAMZ-FM 97.5 MHz
Louisville, Kentucky
“97 Kentuckiana’s Country”
KSKL-FM 94.5 MHz
Scott City, Kansas
“Mix 94”
**KUCV-FM 91.1 MHz
University of Nebraska – Lincoln
Lincoln, Nebraska
“Nebraska Public Radio”
KCCN-FM 100.3 MHz
Honolulu, Hawaii
“Today’s Hawaiian Music”
**WMUM-FM 89.7 MHz
Cochran, Georgia
“Georgia Public Radio”
KTIS-FM 98.5 MHz
University of Northwestern – St. Paul
Minneapolis, Minnesota
“Radio For Life”
**KFBN-FM 88.7 MHz
Fargo, North Dakota
“Heaven 88.7 FM”
KPRR-FM 102.1 MHz
El Paso, Texas
“The Most Music Power 102”
KKOL-FM 107.9 MHz
Aiea, Hawaii
“Hawaii’s Kool Gold”
KFAE-FM 89.1 MHz
Washington State University
Richland, Washington
“Northwest Public Radio”
WHZT-FM 98.1 MHz
Williamston, South Carolina
“The New Hot 98.1”
KGU-FM 99.5 MHz
Honolulu, Hawaii
“KGU FM 99.5 The Word”
KORL-FM 101.1 MHz
Waianae, Hawaii
“Mix 101.1”
WMJY-FM 93.7 MHz
Biloxi, Mississippi
“Magic 93”
KUCD-FM 101.9 MHz
Pearl City, Hawaii
“Hawaii’s New Music Alternative”
WBBN-FM 95.9 MHz
Taylorsville, Mississippi
“B95 Pine Belt Country”
**KRVS-FM 88.7 MHz
University of Louisiana at Lafayette
Lafayette, Louisiana
“Public Radio For Acadiana”
To be continued… What I noticed is there are far more 100,000 watt stations then I had anticipated. Interesting to note that there are so many in Hawaii. My intention is to finish this list in its entirety soon and then organize it by the following data for those doing research on buying airtime or would like my consulting and advice for advertising:
*Anything with a star denotes a 98,000 watt station.
**Vertical ERP of 100,000 Watts
Most countries have sayings that resonate with their beliefs and foundations. The United States of America is known for saying:
“Living the American Dream”
def. Anybody can come to the USA and start a business and grow to be rich.
Which made me wonder what other country sayings stick out and what they mean. Here are a few that stick out to me.
Saying: La Dolce Vita
Country Origin: Italy
Direct Translation: The Sweet Life
Meaning: The good life, full of pleasure and indulgence.
Saying: Pura Vida
Country Origin: Costa Rica
Direct Translation: Pure Life
Meaning: No Worries. To living a happy lifestyle.
Saying: Cest La Vie
Country Origin: France
Direct Translation:
Meaning: Such is Life
Saying: Zhōngguó mèng
Country Origin: China
After tallying up Barry Ritholtz map of Cheap oils beneficiaries and those who have suffered financially throughout the world we have the following numbers. 877 Billion dollars in gains versus 879 Billion dollars in overall losses with Russia and the Middle East as the biggest losers and Europe as the biggest gainer with a 300 billion dollar gain:
Is the Irony of American Greed the commercials that they play? From Qui Bids to Instant weight loss advertisements with near impossible money back guarantees. What do you think? Will any of the enterprises airing ever become a feature on a future episode of American Greed: Scams, Scoundrels, And Suckers?
*The Obsidian episode does feature somebody who was previously interviewed on a different CNBC.
As 2015 begins it’s interesting to look back at the travels last year. I say that I am going to try and stay put longer but it does not seem to happen. So off of memory here are my 2014 travels in order off the top of my head :
So South Florida has eagerly anticipated the arrival of Uber as an alternative to the dismal Yellow Cab. The many complaints lodged against Yellow Cab ranges from the lack of unfriendliness from the majority of their drivers to the fact that their drivers consistently try to lie and say that their credit card machines do not work when they clearly do. This became such an issue that their is not a requirement for the credit card machines in their taxi cabs.
As I travel a lot it is always a $20.00 yellow cab fare from my house to and from the airport. The other day upon my arrival at the Fort Lauderdale Airport I was excited to try my first Uber from the airport to my home to see if there was any real cost savings. I arrived outside of terminal 1 Southwest which is further than any other cab pickup point thus giving Uber the disadvantage and even then my final cab fare came out to $14.85 a savings of $5.15 thanks to Uber.
While the money saved is not a big deal (if you take an uber once a week from the Airport that is $267.80 a year in savings) but rather that it was fast and efficient and the Uber driver was nice and talkative compared to the majority of the Yellow Cabs in town.
Yellow Cab Uber
$20.00 $14.85
Here is the guide to making it as an entrepreneur:
1. NEED – Talk is CHEAP
Saying that you want to be an entrepreneur makes you into a wantrepreneur. Those that will truly make it are willing to give it all up to gain success. Whether it’s food, sleep, friends, and girlfriends thats what the most successful do to get there. The will to be broke & be lost while sacrificing what others take for granted with their 9-5 job is a key element. If you think sleeping on the floor, waiting to have children, and living off of “ketchup & mustard” sandwiches sounds crazy than I think you’re crazy because thats what is the mentality needed to make it.
2. Be one of the BEST
From good to great. You don’t have to be the very best but you should certainly strive to be and let all of your clients or potential future clients know that you are the best there is. If you are passionate about your business it will show through to your clients and the people you work with and that will help to increase conversions. Passion & Effort creates some of the best. One of the greatest examples I like to reference is Kobe Bryant who would sleep for only 2 hours during the NBA Finals and be totally focused on shooting free throws in the gym before game time. His effort led to a remarkable performance which led to winning the NBA Championship. With business more effort in one area does not always translate to success but more often then not does correlate.
3. Good Help is Hard to find but you have to find it.
If your willing to pay for good help once you can afford it thats great but there is nothing better then getting young passionate individuals that are excited to grow with you.
4. You can’t do it alone.
That is true. Get the help as mentioned above but if you are raising capital and need your ducks in a row then you need help from the following:
a. A lawyer
b. Accountant
c. Adviser
A lawyer to make sure you don’t sign bad deals that hobble you forever. It stings to pay certain law firms big bucks even if it is on a deferred basis but this can save you millions in the long run.
An accountant can help you get your finances in order and lower your taxable income and divert expenses when favorable to do so. Accountants can help you maximize the bottom line of your business.
An adviser is the hardest to get. Sounds like the easiest but finding somebody who has been down the road who is ready to guide you for free or pay is not as easy as you would think since everybody has a different vision.
4. Money
It can’t buy you love, but it can buy you visibility. You need to be seen and if you dont have money it’s hard to get press…unless you have a truly awesome product or idea.
In todays world the biggest site aggregators are the buzzfeeds, digg.com, techcrunches, and viral social sharing that goes on at facebook, twitter, and pinterest. So how do you get ahead in todays world? Well having money to create a great product and attacking viral campaigns on these parasite platforms. Look at Candy Crush. They worked on a pay per download basis & got some master affiliates behind them to send massive amounts of downloads until it went viral and you saw everybody sharing their candy crush scores. There are tons of other examples but in today’s world to make it you need passion, drive, effort, a worthwhile product or idea that you can then promote and go on a mission to spread the word. Fake it to you make it works well too.
5. Backers
Look at onlycoin.com they came up with a multiple credit card in one idea. The idea had been done before but never executed with backers until 2013. They did a viral crowdfunding campaign and it went boinkers. People watched the video and believed in it and loved it. They shared it and backed it. Backers are what you need.
6. Sustaining Growth
That’s the hardest thing to do these days. Having a big hit, sustaining and growing. It’s easier said then done.
7. Learn from your mistakes and learn from those who have tried beforehand
I think it’s best to quote Bob here: “We live in a country where no one can admit they’re wrong. If you’re not willing to question every choice, do it differently next time, you’re never going to make it. Three years ago, almost everything I’ve said above would be different. You could go viral by your lonesome, social networking worked. But times change. You once used your aforementioned BlackBerry and were thrilled to get your e-mail on the run, now it’s all about apps. People hate change, but those who are willing to do so win.”
We live in an ever changing world (thanks Paul McCartney). You will be a dead dinosaur if you don’t adapt to the changes and get with it. Advertising is rapidly moving more and more to mobile and the newspapers who are just now realizing that nobody reads the paper anymore and they went online and now they are steps behind mobile platforms. Be on the cutting edge and take chances because you will fail at some things, you will make mistakes but learn from them and grow stronger not bitter.
8. Trends Change Faster now then Ever
Yes people will always love the Dallas Cowboys and electronics but the players continually change and you need to understand whats popular today will more than likely not be popular in tomorrows world. It’s similar to my SEO business. I can rank you for any term today but I can’t guarantee that it will rank next year with the same strategy. Trends are just that trends. Hey is anybody still wearing Jncos and playing with pogs?
9. Get in with the Who’s Who Crowd
Having friends that are writers at the New York Times and editors at the Huffington Post goes a long way when your trying to make it. An entrepreneur can gain serious traction from just one major publication. Once your in and they like you any of your future endeavors can at least be presented.
10. Talk to Everybody
I have a habit of talking to anybody and everybody. Not knowing who you are speaking to is part of the fun. The most powerful man in Los Angeles and I crossed paths at CES and he was probably thinking who the fuck is this kid in a hoodie in my private showcase room acting like he owns the place. All strangers you talk to tout your entrepreneurial venture and see what synergies are there because you just never ever know.
11. Referrals Rock
If you build it they will come. Do a great job and they will come back for more and tell their friends. Anything worth doing is worth doing well so don’t slack off the benefits of doing the right thing far outweigh the drawbacks.
12. Stickiness
Learn to stick around. Make sure people are happy and stay in their face. Emails, Texts, follow ups, sponsored facebook posts. It works if you want to stay sticky but it costs you Dinero.
13. Be nice.
It’s the key to making it. If you’re a jerk, no one’s going to want to work for you, go out of their way to promote you. Constantly say thank you and go out of your way to be appreciative. Everybody loves compliments, not just the act.
14. No Woulda Coulda’s
It’s the most annoying thing in the world to hear people say they were going to buy $500,000 worth of bitcoins at $10.00 but they didnt. If you did you wouldn’t be here to tell us about it. We don’t care about what you could have done. We all zig when your supposed to zag it’s part of the entrepreneurs lessons inspired above. The mistakes you make create strength in your abilities to succeed down the road as long as you have learned from them.
15. It’s not over till it’s over
Enjoy the ride because there is a lot of turbulence on the way. When you think its over it may just be beginning and when your on top of the world with no end in sight the end could be a lot closer then you think. Too many examples both ways to go over but don’t take anything for granted and stay on top of your game, stay focused, and don’t lose sight of the prize.
This post was inspired by Barry Ritholtz and the Lefsetz Letter
There are so many great quotes in the world but what about this one?
Is this true? Sometimes yes. In the end revenge should be getting what you really wanted.
“I do not think there is any thrill that can go through the human heart like that felt by the inventor as he sees some creation of the brain unfolding to success… such emotions make a man forget food, sleep, friends, love, everything.”
This often happens with successful business stories and manic businessmen. Mark Cuban is famous for letting people know that you worry about your baby and nothing else till success hits. Even if that means ketchup and mustard sandwiches.
“Writing is thought crystallized on a piece of paper, which can then be reviewed.”
“Never revisit the past, that’s dangerous. You know, move on.”
If you have read the book funes the memorious then you may know that not revisiting the past is extremely tough and thus the result of Funes demise in the fable.
“I’m for whatever gets you through the night.”
“I’m gonna live till I die.”
-Frank Sinatra
In the end: “Whatever makes you happy”